The automatic −15% is already included · you save €15,90
Emil Conrad, Dan4o, Lora Lilova, Tattstoner, Veselin Tsolov, Andon Official and 20,000+ more customers shop at HOF
Earn 175 HOF points
The HOF promise
100% authentic
Every bottle is an original product of its own brand.
14-day returns
Return any unopened product within 14 days of delivery.
Delivery in 2–4 working days
Delivery to BOX NOW lockers. Free over €89, otherwise €3.
Gift with full-size bottles
A sample and luxury packaging with any full-size bottle (30 ml and up).
Urban Hero EDP€35,90
#hofbg
HOF in real life
Videos from the HOF community
Express your individuality with Jimmy Choo Urban Hero Eau de Parfum. This woody and aromatic fragrance is an homage to the mysterious and confident man whose canvas is the city. Created in collaboration with renowned street artist L'Atlas, Urban Hero balances raw industrial aesthetics with Jimmy Choo's refined luxury. We guarantee 100% original product – the fragrance comes in a modern bottle with rounded shapes and metallic details, reminiscent of the dynamism of the big city. 🏙️ Fragrance Profile: Urban Hero is a fresh, yet deep and masculine composition: Top Notes: Rare Finger Lime and spicy black pepper – a sparkling, citrusy, and energetic opening. Middle Notes: Rosewood and vetiver – a heart that brings woody elegance and stability. Base Notes: Grey amber and leather – for a rich, warm, and slightly smoky finish that gives the perfume its distinctive character. Why is Jimmy Choo Urban Hero your new choice? Modern Masculinity: The fragrance is the perfect combination of everyday freshness and woody depth for the evening. Unique Ingredients: The use of finger lime gives the perfume an originality that distinguishes it from typical citrus fragrances. Stylish Presentation: The bottle is inspired by graffiti culture and the metallic sheen of the urban landscape, making it a great accessory. Specifications: Brand: Jimmy Choo Type: Eau de Parfum (EDP) Character: Woody, aromatic, leather notes Style: Bold, artistic, confident Become the hero of your urban story. Order your 100% original Jimmy Choo Urban Hero now and make your presence known with modern chic!
Heart notes
Rosewood and vetiver
Base notes
Grey amber and leather
Most often worn
Best season
Customer Reviews
Questions & answers Jimmy Choo
The story
About Jimmy Choo


Jimmy Choo — original fragrances from the house, selected by HOF.BG.
All fragrances Jimmy ChooThe collection
More from Jimmy Choo
Order with confidence
See it before you pay
Inspect before paying
Open the parcel in front of the courier and check the product before you pay.
14-day returns
Return any unopened product within 14 days of delivery.
Check the code
Enter the GTIN code from the box and check the product against our catalogue.
You haven’t viewed other fragrances yet.
Luxury starts with the box.
100% original fragrances, delivered in free luxury packaging — ready to give as a gift.
Explore the collectionAuthenticity check
Enter the GTIN / EAN printed on the box.
Confirm your order
Log in to confirm your order. Log in →





























